Meet the speakers:
Drew Ivan, chief product and strategy officer, Lyniate
Drew’s focus is on corporate strategy. His experience includes over 20 years in health IT, working with a wide spectrum of customers, including public HIEs, IDNs, payers, life sciences companies, and software vendors, with the goal of improving outcomes and reducing costs by aggregating and analyzing clinical, claims, and cost data.
Michelle Blackmer, chief marketing officer, Lyniate
Michelle is responsible for defining the go-to-market strategy and leading the marketing team. Her passion for empowering health innovators with complete connected data shapes the go-to-market messaging and helps grow mindshare. With 25 years of healthcare data management experience, Michelle thrives at the intersection of marketing, sales, product, and customers. Her curiosity and collaborative approach make Michelle a natural convener and trust builder — ensuring the voice of the customer is heard. Prior to Lyniate, Michelle lead healthcare marketing at Verato, Initiate Systems/IBM, Informatica, and CareEvolution. Michelle lives in the great Pacific Northwest.
Shelley Wehmeyer, director of product and partner marketing, Lyniate
Shelley dedicates her career to simplifying the complexities of health and social care delivery around the world with technology. Whether in the context of navigating the requirements of a new market, launching a new product, or enabling client-facing teams and clients on product strategy, the most rewarding part of Shelley’s experience is the ability to bring together cross-functional, cross-organizational teams to a common goal—doing what is best for the patient and the clinician.
